InfoNow Press Release
INFONOW TO PROVIDE FLAGSHIP CHANNEL VISIBILITY SOLUTION TO A GLOBAL PROVIDER OF INFORMATION SECURITY AND INTEGRITY SOLUTIONS
Sale of Channel Insight™ to this global technology leader will reduce costs ande accuracy of improve accuracy of its channel point-of-sale marketing efforts through deployment of rebate and partner profiling services
DENVER, August 29, 2006
InfoNow Corporation, a leading provider of channel visibility and location service solutions, today announced an agreement with a global leader in the provision of information security and integrity solutions, to deploy InfoNow's suite of Channel Insight™ solutions in EMEA beginning in September, 2006.
The client, who provides software, appliances and services for consumers and businesses of all sizes, will utilize InfoNow's Channel Insight, along with the company's recently released Rebate Insight™, to provide timely and accurate processing of worldwide point-of-sale (POS) transactions; processing and analysis of historical sales data to determine revenue goals by partner, and the calculation of volume incentive rebates.
Channel Insight processes POS data in multiple languages from partnershout the world to qui throughout the world to quickly and accurately identify partners, customers and products sold through the channel, apply the correct pricing, determine sales margins, and provide actionable reports to support channel sales and operations. Rebate Insight links and tallies actual sales made by registered channel partners for timely volume incentive rebate qualification and calculation. In addition, it consolidates and manages changes from multiple data sources into a comprehensive customer master profile containing information about partners, resellers, distributors and end customers.
“InfoNow is revolutionizing the way channel incentive programs are executed, by enabling manufacturers to craft programs that are tied to specific business results, providing them with unprecedented visibility into the effectiveness of these programs on a weekly or even a daily basis,” said Mark Geene, CEO of InfoNow. “Now, our clients can execute programs that are tied not only to specific product or sales objectives, but that can be aimed at specific end-customer market segments such as SMB or targeted vertical markets. This global information security provider will use that data to more accurately track rebate and incentive program results by having sales data they can trust.”
Since its introduction in 2002, Channel Insight has been providing accuratemely POS and chan and timely POS and channel inventory data to companies that distribute their products through indirect sales channels. The company recently introduced Channel Insight 7™, which enhances the Channel Insight solution with new functionality and makes it available to a broader range of clients by reducing implementation time and cost through a subscription-based, on-demand model. Channel Insight 7 appeals to a broad range of businesses — whether they process millions or only thousands of transactions each month.
InfoNow signed this agreement in the second quarter of 2006. Terms of the agreement were not disclosed.
For additional information about InfoNow's Channel Insight, Channel Insight or Location Insight™ solutions, contact InfoNow at 1-866-868-4669, or visit the Company's Website at www.infonow.com
About InfoNow Corporation
InfoNow provides channel visibility and location services to companies that sell through complex channel partner networks. InfoNow Channel Insight™ gives companies rich, timely and actionable data on channel sales, including enhanced market intelligence on partners and end customers. It also includes tools to help clients use this data to profitably grow their business, through detailed customer segmentation and profiling, targeted opportunity generation, robust partner tracking and analysis, closed-loop opportunity tracking, sales credit assignment, inventory tracking and more. InfoNow Location Insight™ directs consumers to the optimal business location such as a branch office, ATM or the appropriate business partner through Internet, voice-response or mobile devices. InfoNow Location Insight services also provide tools for location data management, business partner profiling, and highly tailored lead routing and management. Since 1996, InfoNow has helped leading companies such as Bank of America, Enterasys Networks, Hewlett-Packard, SMC, Visa and Wachovia better serve their end customers through complex channel networks. InfoNow is based in Denver, Colorado. For more information, please visit the Company's Web site at www.infonow.com.