Provide your customers easy access to your locations and services — anytime, anyplace.

For businesses that offer products and services in multiple locations, delivering relevant and consistent locator information to your customers when and where they want it can help translate a onetime inquiry into a lifelong customer relationship—and can help your business stay ahead in an ever-increasing competitive landscape. However, providing location and service information is often a fragmented, manual process that can result in inconsistent and inaccurate results for your customers.

That’s where InfoNow© LocationInsight™ comes in. LocationInsight is a robust web service that provides you with hosted business locators combined with search engine optimization to help consumers find you via web, wireless, or telephony devices. It can map any business location
or business asset across 43 countries, including the United States and Canada, and give each location a unique presence
on the Internet. What this means to you is dramatically improved Internet search results and increased traffic to each of your
locations.

 

 

 

LocationInsight Overview:

Learn more about our SEO and Mobile/GPS/SMS capabilities.

Visit our Resource Center to read our solution overview.

 

 

LocationInsight Modules

ProfileInsight

WebInsight

MobileInsight

IVRInsight

Seamlessly Manage Your Location Information
ProfileInsight™ is an easy and intuitive content management application within the LocationInsight family that allows your company’s authorized users to add, delete, modify, upload or download data record changes quickly and easily across all your web, wireless, and telephony systems. Changes, including telephone numbers, hours of operation and emergency messages, can be made for any individual location. ProfileInsight displays these changes immediately within all applicable locator applications. Additionally, it allows companies to manage their data without maintaining a large staff of database managers. The result is accurate and consistent data every time.

ProfileInsight can accept data from diverse sources, such as your PRM, CRM, or other internal systems, as well as spreadsheets, access databases, and flat files.

Increase Local Traffic with Improved Organic Search Rankings
The combination of high domain ranking and effective search engine optimization can have a dramatic effect on organic search results. InfoNow hosts locators for many of the largest financial, insurance and manufacturing companies in the world. Because of our hosting, our domain name (www.infonow.net) is ranked among the top .5% of all web sites on the Internet. What does that mean to you? As a user of LocationInsight, your locators reside on the InfoNow domain as a sub-domain, so you already get a huge benefit of having domain relevance as seen by the leading search engines. For an added service, your results and details pages can also be optimized by our SEO experts, who understand the ins and outs of search engine rankings. They will ensure that each of your locations has:

• 100% indexable pages, including location coverage pages and detail pages of each location
• Unique page titles and content that contain local keywords
• Unique header on each page that contain local key words
• Proper page tagging
• Pages coded to strict HTML standards to make it simpler for search engines to crawl

Benefits include:

• Increased number of Internet referrals to local brick-and-mortar locations
• Improved positioning in organic Internet search results by leveraging InfoNow's high domain ranking
• Local and highly relevant store front presence on the Internet
• Tracked business metrics (e.g. referrals)

Deliver Location Results Across All Customer Touchpoints
LocationInsight provides additional applications that allow your customers to locate your services through whatever touchpoint they choose to use. Each application uses the same data management, search and business rules, delivering your customers a consistent experience whether they use the web, wireless devices or the phone. Applications include:

• WebInsight™ provides location information via your website or web-based internal call center tool, delivering identical results through each.
• MobileInsight™ delivers a clear display of search results to wireless communication devices.
• IVRInsight™ delivers search results to users via telephony systems (also known as Interactive Voice Response).

Implementation Options To Fit Your Business Needs
LocationInsight can be implemented with whatever option works best for your system. You can choose:
A fully-hosted turnkey service, or
An XML-based service, which means InfoNow hosts your data and business rules, and you host the interface.

InfoNow implements its fully-hosted solutions in accordance with your corporate style-guidelines and other guidelines such as the Americans with Disabilities Act (ADA). LocationInsight provides coverage in more than 43 countries and is available in more than 25 languages.

Both implementation options come with the services of InfoNow's experienced project managers, engineers, client-services and data management teams. We are experts in understanding the business needs of our clients, implementing solutions to their location service needs, and providing unparalleled post-implementation support.